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ART DIRECTOR
Habit Burger Grill
Dodgers Home Base
Habit and the LA Dodgers united through an official sponsorship and a restaurant in center field.
So we put billboards all over LA, reskinned a restaurant, launched a Dodger-themed milkshake, and made tons of social content.
OOH
We then turned the Echo Park Habit into the go to pre and post game location for Dodgers fans. And this dude painted my logo on his face.
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On opening day the fans showed up, the blue wave shake flew off the shelves, and content was made.
Made at BARRETT HOFHERR with Liam Berg.
CD: Todd Eisner
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